I Champion Frictionless. I Am the Friction.
The Head of Design at Anthropic says the design process is dead. She's right. I know because I was part of what she's burying โ and it took 30 years and a layoff to see it clearly.
I help organizations build design systems that actually ship, UX strategies that connect to business outcomes, and AI-augmented workflows that amplify craft.
The Head of Design at Anthropic says the design process is dead. She's right. I know because I was part of what she's burying โ and it took 30 years and a layoff to see it clearly.
Got laid off this morning. The AI-augmented design process I was building is what every creative team needs next โ and I'm available to build it.
AI is the best scale anyone has ever built. But it's still a scale.